ESTUDIOS Y ANÁLISIS: DOCUMENTOS DE TRABAJO

B2B E-commerce marketplaces and MSMES: evidence of Global Value Chain facilitation?

In theory, e-commerce marketplaces connect buyers and sellers, open trade opportunities, and reduce transaction costs thereby creating opportunities for more inclusive trade and even GVC participation, especially for micro, small and medium-sized enterprises (MSMEs). Further, there is some evidence that MSMEs are more likely to use e-commerce marketplaces than large firms given these websites reduce search frictions and transaction costs, which can be relatively more beneficial for smaller firms.

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This discussion paper explores non-traditional data to investigate whether e-commerce marketplaces may contribute to MSME GVC participation. By looking at the development of business-to-business (B2B) e-commerce marketplaces, the gross merchandise value (GMV) of regional e-commerce marketplaces, and MSMEs' overall participation in B2B e-commerce marketplaces, descriptive statistics are gathered that contributes to the overall discussion on this topic. This discussion paper also links B2B e-commerce marketplaces with GVC facilitation through a novel approach of cataloguing these platforms' merchandise and finds that on average, roughly one third of B2B e-commerce marketplace listings are intermediate goods.

N°: ERSD-2022-07

Autores: Maxime Ladrière, Kathryn Lundquist and Qing Ye

Fecha de redacción: febrero de 2022

Palabras clave:

Micro, Small and Medium Sized Enterprise (MSME), SME, e-commerce, marketplaces, global value chains (GVC)

Código JEL:

F13; L81; O30

volver al principio

Declinación de responsabilidad 

Este es un documento de trabajo y se refiere, por consiguiente, a un estudio en curso. Refleja las opiniones de sus autores. No pretende reflejar la posición o las opiniones de la OMC o de sus Miembros y se entiende sin perjuicio de los derechos y obligaciones de los Miembros en el marco de la OMC. Los errores que puedan existir son responsabilidad de los autores.

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